Honesty – When what we do corresponds exactly to what we say.
Integrity – When we adhere to a strict moral and ethical code.
Openness – When we are readily accessible and willing to see things from others’ perspectives.
Respect – When we honor ideas, opinions and people regardless of age, origin or status.
Innovation – When our talent and creativity are channeled toward the development of new solutions.
Excellence – When our desire is to strive for continuous improvement.